Raising the profile of Disability-led work

There is a lack of visibility of Disabled-led work due to: 

• Lack of funding/resource

• really hard to get audiences in

• preconceptions within the sector 

• systemic issues 

There is a perception of Disabled-led theatre that it won't be high quality. Disabled-led work may be different, but is absolutely of equal merit. What is this amazing 'thing' that we do, and how do we sell that to someone who hasn't experienced it?

Case study: Lily's mum hates theatre, but she loves Disabled-led work because she feels more comfortable, it speaks to her, it isn't stuffy/traditional. 

We want Disabled audiences to see the work and for work to be accessible, but really we want/need non-disabled audiences to see the work, to be challenged, to see the value, and be changed.

How do we find THiS audience? 

• break preconceptions

• capitalise on guilt and virtue signalling!

• trick audiences (dont tell them what they are seeing!)

• outreach/talking to people/breaking down barriers & fears of Disability

• it is much harder outside of London

• peer networks (Kent & Medway Disablity Arts Network)

• there is a very strong business case for theatres to grow Disabled audiences - 30% of population

• bridge projects 

•flagship shows (but how do we break into mid/large scale?)

Side-note/thoughts

• we should write an anthology of horror stories of Disabled performers and audiences!

• discussions around internalised discrimination/language

• we need a national network

WE WILL GO FORWARD WITH LOVE AND FURY!!!

Action. 

Beth & Rebecca will talk to Arts Council and Unlimited about getting database of Disbaled-led orgs and potentially a national network